Wholesale hats flow out to retailers across the States and around the globe. What is so intriguing about wholesale hats that stock the retail shops? Why cannot customers pass them by without trying them on, even it is simply for fun?
Wholesale hats provide personality, individualism, and character. Yes, but we know that. The deeper attraction is identification with heroes. Hats define a lot of heroes and retailers give you the statement that can help the common person identify with the heroes in their lives. Before you decide to write this off as a plug for bulk hats for sale, continue reading and find out should your heroes aren’t here.
First there’s the cowboy hat. These wholesale hats reach every age group. The older generation remembers John Wayne, Marshal Matt Dillon, and Captain Gus from Lonesome Dove. Maybe their interests go deeper to historical figures like Wild Bill Hickok, Wyatt Earp, or Buffalo Bill. The hat that dominates this look is the creation of John B Stetson who defined cowboy hats with his original design that he named “Boss in the Plains”. This wide brim felt with a high creased crown replaced this mixture match of hats cowboys wore until then and reached such popularity that Stetson was making over two million hats per year by 1886. It was the hat just about any cowboy mentioned above wore as well as the style their admirers want today.
They are the heroes and cowboy hats that attract middle age or higher, but what about the young? They have got another group of heroes you find on MTV or even in country music. When J-Lo and Britney Spears showed up in rolled straw cowboy hats a rage swept the country with this headwear. You think rolled straw cowboy hats on Willy Nelson and much more current, Kenny Chesney and Jessica Simpson don’t effect what their fans wear? Quite the contrary! Country music fans are big to the cowboy hats that look good on the idols.
What to do now concerning the golfers? Through the early twentieth century, this sport so captivated public interest that this Sears & Roebuck catalog had pages of golf hats that looked like oversized newsboys. For Ben Hogan it was this or even an ivy cap. Sam Snead had been a fedora man and Greg Norman put the Aussie on the world map. The amount of seniors would you see on the golf course wearing the hat that made their preferred golfer look good? The bond between headwear and heroes generally seems to run so deep you never outgrow it.
The sports exposure to hats doesn’t end there. Baseball caps need no introduction. This is actually the hat that everyone feels comfortable wearing today. When every man wore a fedora together with his suit inside the forties and fifties, all-stars like Ted Williams, Stan Musial, and Mickey Mantle were looking good inside their ball caps and had a huge fan club. By the sixties fedoras were tossed aside as well as the cool headwear was ball caps. Ever since then ball caps haven’t missed a lick.
The there’s football fans. Coach Bear Bryant at Alabama and Tom Landry in the Dallas Cowboys probably inspired more guys to wear herringbone or houndstooth fedoras than all the advertising of Madison Avenue.
Next comes the films which can be always delivering a new batch of heroes. Indiana Jones has returned in the theaters as well as Cracker Barrel restaurants can sell adult size Indiana Jones fedoras. As well as the Great Gatsby? Fans go for the oversized ivy cap. Don’t forget Rocky in the porkpie. For the women, Angelina Jolie fans will have to have a cloche once they view the Changeling. Movies create a huge effect on hats and fashion in general.
Then there’s the vintage crowd and people who remember hats that mom and dad or grandma and grandpa wore. These things is soaked in happy childhood memories that wholesale hats revive-fedoras for males from your forties or fifties, pillboxes for ladies from your same era. Have you thought about those old family photos with cloches? When anyone sees a hat that rings a bell jbocge childhood memories, they need to comment, they need to try it out on, and frequently they have to purchase it.
OK, kids don’t know anything about these hats, however they sure know celebrities. Think this doesn’t provide heroes that wholesale hats fulfill? You already know it will-J-Lo’s wide brim floppy hat, Hillary Duff’s ivy cap, Britney’s fedora, or Brad Pitt’s newsboy. Here’s a wholesale hat market that goes on, and also on, and on such as the pink bunny.
So just why do a few of the wholesale hats that ship to wholesalers blow out while some hardly sell? Take cowboy hats in 2007. Many wholesalers in addition to retail shops sold more cowboy hats in 2007 than every other style. Yet department stores reported cowboy hats as their worst performer in headwear. It comes returning to knowing your market and playing in their mind. You wouldn’t expect the shopper looking for Ives St Laurent to become trying on rolled straw cowboy hats. By the same token, trendy shops catering to the young waste space displaying dress hats. Hats need to fit the marketplace and relate to the heroes of that age group.
Somehow hats, greater than every other accessory, help the average person take on the aura of larger than life personalities that touch them. Often conscious, sometimes sub-conscious, the buyer gravitates to the hats that identify them with their heroes.